Input 1 is a dynamic organization that operates in a rapidly changing environment.
We are seeking a Director of Marketing who has managerial and strategic experience.
The goal of this position is to develop, produce and support all aspects of the company s marketing efforts. This includes, but not limited to: printed materials, sales support materials, website, e-mail marketing, social media and events. Most of the marketing material will be developed in house by using desktop publishing software. In addition, this position will be responsible for managing people that will report to the Director of Marketing and to ensure that certain standards are met on an ongoing basis.
This position also contributes to the development and implementation of organization strategies, policies and practices. This position will also interact with the members of the Executive team as well as with the Business Development Officers.
Duties and Responsibilities
Executes marketing strategies and objectives as defined by the CEO and EVP of Sales and Marketing while ensuring an effective expenditure of resources.
Provide leadership and manage all employees of the department.
Inspire and encourage others to contribute to company goals and objectives.
Create original marketing materials for internal and external communication.
Create and manage promotional initiatives intended to up-sell and cross-sell new products and services to existing and prospective clients.
Coordinate web-based marketing.
Compose proposals and presentations.
Produce reports from sales and client database.
Adhere to current marketing budget and collaborate with senior management to forecast components of the marketing budget.
Coordinate the production and delivery of client marketing materials including newsletter, direct mail, advertising, collateral editing and proofreading.
Identify areas for market research; manages and executes research projects.
Conduct competitive analyses and customer profiling through the use of surveys, primary and secondary research.
Manage the adherence to corporate identity guidelines and branding principles in coordination with senior management.
Coordinate marketing efforts with strategic, 3rd party business partners.
Qualifications and Skills
To be successful in this position, the individual must be able to perform each essential function. The requirements listed below are representative of the knowledge, skill and/or ability required for this position.
Education Requirements: Bachelor's degree from four-year college or university.
8+ years of experience and a demonstrated track record of accomplishments.
Must be proficient with applications such as Microsoft Excel, Word, PowerPoint, and publishing software, such as Adobe Creative Suite
A strong visual and graphic sensibility.
Ability to challenge and debate issues of importance to the organization.
Ability to look at situations from several points of view.
Ability to effectively persuade with details and facts.
Ability to delegate responsibilities effectively.
Strong organizational skills and impeccable attention to detail.
Familiarity and understanding of both marketing and media relations.
Ability to conduct resourceful and thorough research.
Excellent interpersonal and communications skills.
Ability to multi-task, prioritize, and work independently as well as in team environments, often under tight deadline situations.
Good project management skills.
Superb follow-up skills and eye for detail.
Sound understanding of principles of marketing.
Strong understanding of new technologies and how they can be applied to marketing.
Company DescriptionFor more than 30 years, Input 1, LLC has provided business process outsourcing and comprehensive software solutions to the property and casualty insurance industry.
Input 1's P&C billing solutions help insurance carriers with tailored offerings at a lower cost and with a shorter implementation timeline than when internal IT resources are used. Input's premium finance outsourcing helps banks, insurance carriers and insurance brokers build a valuable profit center that also improves service levels and service options for the customer.
Input 1's premium finance and warranty software solutions have a very broad application in the insurance financing space. Our systems are used by the largest premium finance companies in the United States as well as smaller boutique agent-owned finance businesses. In total, Input's systems help manage over 1 million policyholder accounts every year.
Input 1 is unique because we use the very software that we distribute to the marketplace. In fact, our Business Process Outsourcing Service Center handles over 175,000 accounts per year, representing over half a billion in property and casualty premiums. This all results in our customers having a business partner with unequaled capability and know-how in the marketplace.