Company Name:

The Integer Group

Location:

Dallas, Texas

Approximate Salary:

Not Specified

Job Category:

Media Planner

Industry:

Digital Media

Date Posted:

December 15, 2017

GROUP MEDIA DIRECTOR (SHOPPER)

GROUP MEDIA DIRECTOR (SHOPPER)Integer is looking for a Group Media Director (Shopper) for our Dallas office.Everyone is a shopper. At all hours, day and night. In every imaginable place. So the landscape of what’s possible is limitless.We are curious, inventive and brave. We utilize cultural insights to fuel big ideas that connect with people where they are living, looking and buying, accelerating shoppers toward commerce.We call this connected creativity, and it places us at the Intersection of Branding and Selling®.

 

JOB SUMMARY:  Responsible for leading shopper media planning and buying activities of a key account. Directs shopper media strategy and is heavily involved in media operations of the department.  Fiscally responsible for client media budgets and involved in departmental budget administration.


DUTIES AND RESPONSIBILITIES

  • Seeks out and stays educated on evolution of all shopper touch points with emphasis on digital

  • Establishes project priorities, task assignments, and completion timetables

  • Continually communicates with appropriate departments about project status, budget issues, account or media opportunities, problems, or related changes

  • Effectively discuss and present media plans/recommendations to clients and agency personnel

  • Assists with new business procurement and integration of new clients into the media department

  • Offers guidance, support, and solutions to the group members in regard to problems which arise in the media planning and buying process

  • Serves as a media liaison to internal Account Leadership teams, clients and agency management in the overall implementation or problem resolution of media planning and placement

  • Evaluate, advise, and train assigned personnel to assure maximum productivity, quality of work, and morale; supervises staff members with the objective of developing their professionalism in addition to shopper media expertise

  • Assists VP, Director of Media with the development and implementation of departmental policies, procedures, practices and standards of business decorum

  • Assists in departmental personnel recruitment/motivation/retention

  • Establishes and maintains strong relationships between all cross functional teams

  • Work on special media or agency projects as applicable

  • Achieves/maintains visibility and credibility within the agency and client base and with media partners.

  • Maintains collaborative interpersonal relationships across all levels of the organization, with Media staff, internal Account Leadership teams, and with external contacts

  • Seeks out developmental opportunities and actively participates in agency and professional training initiatives and seminars training


QUALIFICATIONS AND REQUIREMENTS

  • Understands and has hands on experience in planning and executing shopper media with emphasis on key retailers including: Walmart, Club and Auto

  • Highly proficient in media planning and buying mechanics through relevant work experience.

  • 10+ years media planning/buying required. College degree preferred.

  • Macintosh and related software proficiency.

  • Professional, positive attitude.

  • Detail oriented, organized and accurate.

  • Excellent verbal and written communication skills. Interacts on a daily basis with Media team and vendors, internal Account Leadership teams, Finance (internal and/or client), and Corporate Media.

  • Flexibility to work extra hours with little or no advance notification.

  • Availability for travel.

 

The Integer Group® is one of the world's largest promotional, retail, and shopper marketing agencies, and a key member of Omnicom Group Inc. Integer lives at the Intersection of Branding and Selling® and creates strategic marketing solutions for clients in categories that include retail, beverage, packaged goods, telecommunications, home and shelter, automotive aftermarket, and power sports. Integer has more than 1,200 employees working in U.S. locations as well as international offices in Africa, Asia, Australia, Europe, the Middle East, North and South America.  To find out more about what makes Integer a great place to be, watch our Be Infectious video, join our conversation on Shopper Marketing at Shopper Culture, or follow us on Social Media -    facebook.com/integer

Company Name:

The Integer Group

Location:

Dallas, Texas

Approximate Salary:

Not Specified

Job Category:

Media Planner

Industry:

Digital Media

Date Posted:

December 15, 2017

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