Company Name:

Gregory Welteroth Advertising

Location:

Montoursville, Pennsylvania

Approximate Salary:

Not Specified

Job Category:

Digital Marketing

Industry:

Digital Media

Date Posted:

December 26, 2017

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Digital Director

We are seeking a Digital Director to join our growing team on a full-time basis!

Responsibilities:

  • Strategic planning, development, and refinement of marketing plans inclusive of promotional tactics

  • Apply evolutionary and revolutionary ideas and concepts to take our digital solution offering to the next level

  • Build a team of like-minded professionals who stop at nothing short of excellence in the pursuit of customer service and fulfillment

  • Lead solution architecting meetings with clients and internal stakeholders, highlighting digital strengths but with omni channel approach

  • Accurately maintain client's budget and account profitability

  • Construct a training program customized to various positions within the organization which enhances knowledge and excitement for all things digital

Requirements:

  • Client management experience, including proven strategy design and planning skills

  • Excellent writing and proofreading skills with a meticulous attention to detail

  • Highly organized, with the ability to manage multiple projects and meet deadlines

  • Ability to respond to feedback and synthesize complex information from multiple sources, translating it into creative and successful marketing campaigns

  • Active engagement and participation in meetings and dialogues

  • Strong verbal communication skills and demonstrated experience presenting.

  • Ability to work strategically with external partners and internal teams at all levels of the organization to identify and meet business goals

  • Plan, manage and execute the overall product launch and promotional campaign content calendar ensuring all deadlines are met

  • Research and Design, introduce new products and promotional campaigns and creative content strategy.

  • Analyzing digital metrics reporting findings and recommend to internal stakeholders

  • Ability to respond to feedback

  • Broad knowledge of web content development, digital publishing, email and social media best practices

  • Experience managing many vendor relationships in a rapidly evolving landscape

  • Must have knowledge of privacy law and other legal issues

  • Able to travel as needed

Education and Experience:

  • BA in communications, journalism, marketing or equivalent field

  • 10+ years of agency or in-house experience working with a national and/or international digital brand

  • 5 years digital experience

  • Experience with at least one of these, and an understanding of the rest: Agency Trading Desk (ADT), Demand-Side Platform(DSP), Sell Side Platform (SSP), or Data Management Platform (DMP)

If this sounds like the opportunity you have been seeking, we want to hear from you! Please submit your resume.

We are open to remote candidates in order to find the perfect fit!

Seniority Level

Associate

Industry

  • Marketing and Advertising

Employment Type

Full-time

Job Functions

  • Information Technology

  • Engineering

  • Other

Company Name:

Gregory Welteroth Advertising

Location:

Montoursville, Pennsylvania

Approximate Salary:

Not Specified

Job Category:

Digital Marketing

Industry:

Digital Media

Date Posted:

December 26, 2017

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