GROUP MEDIA DIRECTOR (SHOPPER)Integer is looking for a Group Media Director (Shopper) for our Dallas office.Everyone is a shopper. At all hours, day and night. In every imaginable place. So the landscape of what’s possible is limitless.We are curious, inventive and brave. We utilize cultural insights to fuel big ideas that connect with people where they are living, looking and buying, accelerating shoppers toward commerce.We call this connected creativity, and it places us at the Intersection of Branding and Selling®.
JOB SUMMARY: Responsible for leading shopper media planning and buying activities of a key account. Directs shopper media strategy and is heavily involved in media operations of the department. Fiscally responsible for client media budgets and involved in departmental budget administration.
DUTIES AND RESPONSIBILITIES
Seeks out and stays educated on evolution of all shopper touch points with emphasis on digital
Establishes project priorities, task assignments, and completion timetables
Continually communicates with appropriate departments about project status, budget issues, account or media opportunities, problems, or related changes
Effectively discuss and present media plans/recommendations to clients and agency personnel
Assists with new business procurement and integration of new clients into the media department
Offers guidance, support, and solutions to the group members in regard to problems which arise in the media planning and buying process
Serves as a media liaison to internal Account Leadership teams, clients and agency management in the overall implementation or problem resolution of media planning and placement
Evaluate, advise, and train assigned personnel to assure maximum productivity, quality of work, and morale; supervises staff members with the objective of developing their professionalism in addition to shopper media expertise
Assists VP, Director of Media with the development and implementation of departmental policies, procedures, practices and standards of business decorum
Assists in departmental personnel recruitment/motivation/retention
Establishes and maintains strong relationships between all cross functional teams
Work on special media or agency projects as applicable
Achieves/maintains visibility and credibility within the agency and client base and with media partners.
Maintains collaborative interpersonal relationships across all levels of the organization, with Media staff, internal Account Leadership teams, and with external contacts
Seeks out developmental opportunities and actively participates in agency and professional training initiatives and seminars training
QUALIFICATIONS AND REQUIREMENTS
Understands and has hands on experience in planning and executing shopper media with emphasis on key retailers including: Walmart, Club and Auto
Highly proficient in media planning and buying mechanics through relevant work experience.
10+ years media planning/buying required. College degree preferred.
Macintosh and related software proficiency.
Professional, positive attitude.
Detail oriented, organized and accurate.
Excellent verbal and written communication skills. Interacts on a daily basis with Media team and vendors, internal Account Leadership teams, Finance (internal and/or client), and Corporate Media.
Flexibility to work extra hours with little or no advance notification.
Availability for travel.
The Integer Group® is one of the world's largest promotional, retail, and shopper marketing agencies, and a key member of Omnicom Group Inc. Integer lives at the Intersection of Branding and Selling® and creates strategic marketing solutions for clients in categories that include retail, beverage, packaged goods, telecommunications, home and shelter, automotive aftermarket, and power sports. Integer has more than 1,200 employees working in U.S. locations as well as international offices in Africa, Asia, Australia, Europe, the Middle East, North and South America. To find out more about what makes Integer a great place to be, watch our Be Infectious video, join our conversation on Shopper Marketing at Shopper Culture, or follow us on Social Media - facebook.com/integer