Senior Engagement (Social Media) Manager
Manifest in Washington D.C. is on the hunt for a dynamic Senior Engagement (Social Media) Manager. As Senior Engagement Manager, you’ll oversee multiple social profiles, deploy unique ways to tell the story, seek quality engagements with audiences and influencers, and use metrics and insights to inform the future. You’ll collaborate with editors and paid media team members to round out the entire game plan, and you’ll have expertise with test and learn strategies. This role is for you if you have a deep appreciation for telling stories via social in compelling and engaging ways, and you’re enthusiastic about leading organic social among your peers and leaders. Huge plus if you geek out on technology topics. This role reports to the Engagement Director.
And now, what this is really about: Bring positive energy to the profiles you’ll manage and the teams you partner with that propel organic social to MVP status. And you will be doing this by showing more than telling. Think big. Notice small. Own it all.Responsibilities:
Develop, execute and maintain social engagement strategy and tactics on assigned accounts, including social media drafting and publishing posts
Build social listening dashboards through Spredfast to identify and tap into relevant trending conversations
Know how to use various organic social (like Twitter threads/polls) to get to the heart of content and conversation
Collaborate with internal teams (editors and creatives) to connect social content to key audiences through various tactics and platform features
Moderate and write social and blog comments
Innovate content strategy, messaging and distribution approaches to drive greater reach, engagement and value for clients
Guide efforts to devise key performance metrics in efforts to optimize content and improve social campaign performance
Stay abreast of new technology, industry trends and platform improvements that affect digital media.
Craft relevant POVs that expand reach for client goals
Collaborate with internal and client-facing stakeholders, editors and analysts for strategic alignment and social campaign ideation
Pitch and present ideas to prospective and current clients
Excellent written and verbal communications skills
Experience working with: Twitter, Twitter Analytics/Ads, Spredfast, Keynote, Google Analytics, other social platforms (Facebook, Pinterest, reddit, Twitch, YouTube, Giphy, Instagram), Lumen
Approximately 5-7 years of experience in marketing/social agencies
A portfolio of exciting social work across multiple platforms (Twitter – Twitch), with a strong focus in technology or alike
Knowledge of and appreciation for digital, content marketing and paid media
Experience developing and presenting successful new strategies to internal leaders and client stakeholders
Open to some travel (quarterly to Chicago-area)
Passion for powerful, effective social, with a keen eye for excellent writing and social object creation
Bachelor’s Degree required
What We Do:
At Manifest, our purpose is clear. We make brands unmistakable to their audiences, through content that serves and inspires, on platforms that deliver distinct experiences and with personal impact that is precisely measured. We know that “good enough” is not enough. Together we will make unmistakable things.
Manifest is an equal opportunity employer. Manifest does not sponsor employment visas.